No wonder why most newbies are afraid to do PPC. It will eat your money instantly. And the rate of success and being broke is dependent on how can you tolerate risk and see your money go down the drain.

Earning money is fun. Losing money isn’t. So what happens when someone afraid to take risk in PPC and don’t want to lose money to learn? He will not learn nor succeed. True there is still another option, go SEO. Its free. But, it takes a lot of time to see results. PPC gives you instant results. Though some people say that it is temporary as you can only send traffic as long as you have the money. What they don’t know is that, as long as that money spend on PPC comes back in a form of commission, its still a good source of long term income.

Doing PPC in affiliate marketing is really tricky you need to have data that you can base your decision. Bidding up or down blindly is not what PPC is all about. Being clouded by emotion has no place for PPC affiliate marketing. For example, you are losing $50 a day for a campaign. You still need to get at least 100 clicks to say that it is NOT profitable. But the weak-hearted might stop those campaigns right after the $50 was spent with no return. There are a lot of factors that you can consider why it didn’t become profitable. Maybe sales comes in Monday or week ends or seasonal, maybe your site isn’t converting well, your ads, your ad copy, your title and so on. There are a lot of factors and you need to lose some money at the start to gain data. You can not judge a campaign completely just by saying “I have spent $50 with no sales, so this niche is not profitable”.

PPC affiliate marketing is not for the weak hearted. Better of become an SEO affiliate marketer. Both have their advantages and I believe is a matter of preference. I never said one discipline is better. Just be wary of the consequences in going with any of them.

To sum it up.

SEO is for those who have Patience. PPC is for those who are Aggressive

Whether you think you can or can’t, either way you are right. - Henry Ford

I’m just a web designer, not rich (aiming to get there), not a business tycoon, but I firmly believe that the difference why people are successful, the difference from the rich and the poor, is the way they think. People would always say the most depressing things in the world that is almost suicidal and that reflects the status of their life. The world is never bad. It is still the way we think it should be. If you think it is bad, you are correct. If its good, you are correct. Whatever you say, good or bad. You are correct. But the effects are different.

Law Of Attraction

We all learned in school that all things in the world are governed by law of attraction. The sun, the planets, the stars, the atoms, the electrons, the poles, gravity, all of which that have energy generates attraction. And as the law of the conservation of energy states that, “Energy can neither be created nor destroyed, it can only be transformed to one form or another.”

Now, THOUGHT, is an energy. It is composed of electrical signals in our brain. This energy can be a form of idea transformed into a form of labor that can be transformed into inventions, buildings, cure for diseases, and most especially, money. What you think is what you attract. If you think of poverty, you attract it. If you think of wealth, guess what, you will get it. And when wealth comes, it comes in bulk, wealth in a big package of people, power, fame, money, cars, houses, women! Only the right people that have the right mindset will wealth be attracted to. Talk to a rich man for a couple of minutes and then talk to a poor man. You can clearly tell the difference in mindset. You know the saying, “To be a King, you must think like a King”.

Respect And Give Honor

Thoughts are said to be spiritual in nature, it is sometimes called the 6th sense. That when inspirational thoughts come, it comes in flashes that its so fast you might forget it by the next minute. Give honor to your thoughts by putting it in action. It doesn’t matter if its ridiculous, stupid or if its a business plan, seems impossible. Still do it and respect and have faith in this force. You’ll be amazed that when you are in the process of carrying out this idea, detailed plans will be rushing in to help and guide you.

You may be wondering why I made this post. Since gas prices are steadily increasing I know people would be thinking the worst. These things already happened and there’s nothing we can do, we can not control the world market. Let’s focus on things we can control, our minds.

Search engine optimization is a competitive field and more and more keywords are being generated by the second. As an internet marketer that wants to make money online, what keyword shall we focus to get the most out of the “buying traffic”, traffic that clicks, sells and most of all, pays.

It is not enough for us to know which keywords get the most searches everyday. This is only one part of the monetization process. We should also know which keywords gives the most money. To minimize our costs (hosting, bandwidth etc), we focus only on keywords that buys not keywords that are being searched only for information.

Most likely, if we’re going to take the place of a college student that wants to BUY an iPod online, he would most likely type in:

• buy ipod 30gig
• discount ipod 30 gig
• ipod 30gig 3g price

Compared to a person who would only want information about an ipod, in which case, his search process would most likely be:

• ipod 30gig
• ipod
• ipod 3g review

Did you notice the difference? The first one is ready to buy. We want that kind of traffic. To make money, maybe we could get an affiliate site for ipod resellers and the like. We get commission on each person we refer.

“Buying Keywords” are most of the time, LONG TAILS

Long tail keywords like the buying keyword above, is more likely to be less competitive and targeted. In researching for long tail keywords, we should also think like the buyer. If I’m going to buy an Ipod, maybe, I could search something like, ipod 3g black 30gig, you noticed that its very targeted and specific. Buyers that are looking to buy stuff on the internet, seems to search for a specific product mainly because they are ready to buy. Unlike people who were just wondering around to get the latest review or details about ipods and may buy later or not. Either way, we want to get paid NOW and so we attract and get the traffic of paying keywords.

The most important part of SEO and making money online is in the research. Get as many long tail keywords as possible on your niche to get the best money possible. The key is keyword research.

Definition of terms:

Buying Keywords - Keywords that are used by buying searchers

Long Tail Keywords - Keywords that are long, targeted and specific