Ok my post about the “No Money on Pinay Scandal Keyword” I kind of feel obligated to educate people on how adsense goes and how to UP your earnings.

Let me give you a little drawing, tell me, if you are Google, what will be your decision?

Most likely if you’re in the right mind, you’ll pick HIGH CTR to put Mr. Gates’ Ad to get the best ROI for him. Then if you’re google, you’ll reward the HIGH CTR site with high paying clicks. And if HP or Dell decided to join the bandwagon, you already know what site to pick. Because Google knows your visitors are golden converting machine.

Then, you’ll put Poor Advertiser on the LOW CTR site. This is not necessarily Smartpricing just yet. If Google sees your CTR is just crap, even for the Poor Advertiser will be hurting, Google will change the price of Poor Advertiser’s clicks to 0.01 to 0.20 which is called Smartpricing.

Demystifying CTR and Conversion Rate

CTR or click through rate is the rate of successful clicks per impression. How many chances does your ads are getting clicks. Example. Pedro is looking for the programming software that mr gates is selling. He saw HIGH CTR’s ads. Clicked on it. Well what do you know, successful click. Click. On to the advertiser’s site we go.

Conversion Rate. On the Advertisers site, Pedro did not purchase the product. He changed his mind. Conversion rate goes down.

That’s how it is. Conversion rate is not related to CTR. CTR Only gives you the chance to get the high paying advertisers and gives you the candidacy for Smartpricing.

edit: If you have HIGH CTR and Low Conversion most likely its click fraud. If you have LOW CTR and High Conversion, it doesn’t matter, your clicks are cheap anyway + you might get smart priced.

The big question : Does CTR affect my cost per click (EARNINGS)? YES. Is smartpricing real? Hell yes.

The thing is, if you’re confused about google’s tos about adsense and CTR? Don’t go quote it if you don’t know it yourself. CTR is there to let google know what kind of site you are. Conversion rate is for the merchant side. If the CTR and conversion rate has too much difference, you’ll get flagged as click fraud.

Hell, to make it simple, if you want to earn big bucks in adsense, aim for high ctr. Dump the conversion shit. You have no way of knowing anyway.

But hey, who am I? I have no 4 years of experience in blogging.

I am very proud and happy to announce the launch of the new design for Splitsec.co.uk.
The work consist of the web design, logo design, flash work and web site coding. Pretty much everything you see on the main site.

A Little Info About Splitsec Ltd

Splitsec LTD is a leading IT company in the UK provides IT support Services
and solutions for businesses in Leeds, Bradford and West Yorkshire.

120 Days Leave for Filipina Women, Good or Bad?

It has been said in the news that the woman party list (or should I say feminist group) Grabriela filed a petition on the Philippine Congress to extend the normal 60 day maternity leave for pregnant working women to a full 120 days.

Now I am not against giving women a time to rest after their hard labor. But come on people. . . I hope Grabriela was thinking before they made their move there, 120 day leave? If I am a boss, its not practical to hire a woman in my work force if she got pregnant that means I’ll be in trouble. 120 is too much. Instead of helping the Filipinas by giving them an added vacation, that vacation might get permanent.

This is a guy’s point of view, of course women are open to post a comment on this. But for me, this is a no no. Its kind of . . . well, not thought of in the part of Gabriela Party List.

What are your thoughts on this?

Full report here

MANILA, Philippines — A bill extending the maternity leave benefits for women from the current 60 days to 120 days was filed Tuesday at the House of Representatives.

House Bill 3973 known as “An act increasing maternity leave benefits from 60 days to 120 days or four months” was initiated by Gabriela Women’s Partylist Representatives Liza Maza and Luzviminda Ilagan.

“Extending the period for maternity leave will not only give mothers the opportunity to fully recover, it will also give them the chance to breastfeed infants during the first four months,” Ilagan said in a statement.

The proposed legislation, the lawmaker said, would also help address the maternal and infant mortality rates in the country.

In their explanatory note of the bill, the authors cited studies by the Health Alliance for Democracy, which showed that 10 mothers died daily due to pregnancy and childbirth.

“Infant mortality was recorded at 25 per 1,000 live births in 2005 while maternal mortality was 162 per 100,000 live births in 2006,” they said.

“The Philippines ranks 84th out of 179 countries with available data of infant mortality rate,” they further said.

Ilagan said the Philippines, along with Malaysia, also ranked lowest in Southeast Asia in providing for maternity health care in terms of the length of period of maternity leave benefits.

“Vietnam allows 120-180 days while Thailan, Cambodia, Indonesia and Laos allow 90 days,” she said.

Source : Inquirer